Branding > Mercedes

Branding Identity of Hack Bangalore in partnership with HackerEarth.

Adobe Illustrator Sketching
Adobe Illustartor
Sketching

Overview

Hack Bangalore is Mercedes’s Flagship event to engage with College students. The objective of this event is to outsource ideas for their future vehicles.

The theme of the event was C.A.S.E which stand for the strategic future fields of connectivity (Connected), autonomous driving (Autonomous), flexible use (Shared) and electric drive systems (Electric).

I designed a complete campaign that includes Online, offline and Print designs. Surprisingly, I ended up working on 3d trophy as well for them.

This project is one of the key milestones in my design career because Mercedes is very keen on every detail. Working for them and successfully delivering the designs as per their guidelines gave my career a huge boost and confidence.

Behind the Scene

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